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Bipartisan 'Count Every Vote' Campaign Launched

The newly formed National Council on Election Integrity has launched a public drive to make sure every American vote counts

Published on October 8, 2020

Count Every Vote

A bipartisan public campaign has been launched by the newly formed National Council on Election Integrity, a group of high profile and influential politicians, 17 Republicans and 16 Democrats, and several retired military generals. The campaign is intended to defend the integrity of US elections, and aims to educate the American people on the importance of integrity to the coming 2020 US Presidential Election.

'Count Every Vote' is a $20 million public education campaign highlight the country's capabilities to hold a safe and secure election in spite of the difficulties posed by the coronavirus pandemic. The campaign has begun with a $4 million TV and digital ad buy, with TV ads airing nationally and in battleground states including Arizona, Georgia, Florida, Michigan, North Carolina, Pennsylvania, and Wisconsin. Digital ads will appear in Michigan, Pennsylvania, and Wisconsin.

The advert will say "Americans have always found a way to vote and make their voices heard ... Help make sure every vote is counted — no matter who you voted for … While this election might feel different, we all call America home".

As well as creating adverts, the campaign is also calling on Americans to sign a pledge at counteveryvote.org, to demand that every vote is counted this November.

Discussing the purpose behind the campaign, former Director of National Security Dan Coats (R-IN) said "The most urgent task American leaders face is to ensure that the election's results are accepted as legitimate. Electoral legitimacy is the essential linchpin of our entire political culture".

Former Secretary of Defense Chuck Hagel (R-NE) added that "For centuries, the United States has defended itself from our enemies. We must do so again this year by holding elections that are free, fair, honest, safe, and secure."

Discussing the bipartisan nature of the group, former Secretary of Defense Leon Panetta (D-CA), explained that "The bipartisan National Council on Election Integrity will defend the legitimacy of our elections. Every American should have faith that together we, as a nation, can and will reject any effort to undermine our democratic process."

Former Senate Majority Leader Tom Daschle (D-SD), added that "This election is about more than who's on the ballot. The integrity of our democratic system is at stake. That's why the National Council on Election Integrity is sponsoring a new, bipartisan public education campaign to ensure that every vote cast in accordance with applicable laws is counted in 2020."

Having the final word on the initiative's launch was another Former Senate Majority Leader, Bill Frist (R-TN), who said that "This new bipartisan public education campaign will remind voters of our history of holding successful elections during challenging times. Our country can overcome the public health challenges of the coronavirus pandemic to hold successful elections this year, elections in which every vote is counted and people don't have to choose between their health and exercising their right to vote."

To fund out more about the Count Every Vote campaign, go to counteveryvote.org

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