It is that time of year again when the NFL rolls into town, and for the best part of a month, a small but significant part of the season takes place away from the USA and touches down in its second home of London. This time one game will be played at Wembley, and two at the Tottenham Hotspur Stadium.
As always the NFL tries to make an event of the occasion, even though this has been a little watered down in recent years, with the stadiums in more built-up areas and the closing down of famous shopping streets a thing of the past, said to be a move to make the gameday seem more “normal”. They are still making their presence known though. London's iconic Battersea Power Station will host a one-day fan event on Saturday 7 October, to celebrate the NFL 2023 London Games.
The 'NFL Experience London' will be an immersive American football takeover to bring fans closer to the game on and off the field, with a host of activities for visitors of all ages to enjoy. Henry Hodgson, NFL UK General Manager, said: "The 2023 NFL London Games promise to be an action-packed, thrilling experience for fans. We are bringing the very best of the NFL to the iconic Battersea Power Station in London to celebrate. We're looking forward to welcoming fans and those new to the sport to experience American football, as the capital embraces the NFL coming to town."
- Fans can test their football skills with the Quarterback Challenge, Broad and Vertical Jumps, and Wide Receiver and Field Goal Kick activities, against the backdrop of the iconic London landmark
- Cheerleader and mascot performances from teams playing in the 2023 NFL London Games will also take place.
- An NFL Flag football mini-field will give fans the chance to experience the non-contact format of the game - a fast, exciting, and fun version for all ages and abilities, and for both boys and girls
- NFL merchandise and vintage memorabilia from all 32 NFL teams will be available to buy, plus a New Era cap personalization station and vending machine, with a Fanatics container shop that will dispense NFL product
- Giant NFL helmets representing all 32 NFL teams, plus a bespoke 2023 NFL London Games helmet, will be on display on The Coaling Jetty on the Thames in front of the Grade II* listed Power Station for photo opportunities with family and friends on the riverside
- A Madden NFL 24 gaming station will be available for fans to play, while Scottish artist and designer Craig Black will be creating bespoke artwork utilizing his unique dripping paint technique on American footballs in partnership with Wilson Sporting Goods
- NFL legends and pundits will join the NFL Experience London event, along with NFL DJs who will bring the soundtracks of the day to life, with visitors having the chance to win various NFL prizes
- The Jacksonville Jaguars, Chicago Bears, New York Jets, and Minnesota Vikings will also have fan activations and photo opportunities at the venue
This is a great way to experience the thrills of the game, as either a prelude to attending the game itself, or to sample the sport as someone new to it, and it’s a great family day as the 'NFL Experience London' is non-ticketed, free to attend, and open to all ages. The event will open from 10am to 6pm.
READ MIKE CARLSON'S NFL SEASON PREVIEW HERE
The three games being played in London are:
- 1 October – Jacksonville Jaguars v Atlanta Falcons at Wembley
- 8 October – Buffalo Bills v Jacksonville Jaguars at Tottenham
- 15 October – Tennessee Titans v Baltimore Ravens at Tottenham
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